As part of the lunchtime bites session The Business of Food held during May 2020, Jane Del Rosso spoke with Clare Blackstock from Blade Creative to understand more about her passion for brand development, how she supports her clients and works with many to grow their unique brand and business over time.

When you get head down buried on working in your business, it can be hard to stop and refresh your perspective and work on your business. A fresh perspective is critical to making sure your business adapts to your customers needs and changes in the marketplace. Here are our 5 tips to assist you look anew at your business and then develop an action plan to implement change.

Understanding the Food Labelling laws, is one of the hurdles lots of new food producers struggle with. Our five tips will give you the confidence to understand what you need to do and how to get expert advice to ensure you are legally compliant and ready for sales.

When you get head down buried on working in your business, it can be hard to stop and refresh your perspective and work on your business. A fresh perspective is critical to making sure your business adapts to your customers needs and changes in the marketplace. Here are our 5 tips to assist you look anew at your business and then develop an action plan to implement change.

In the last decade, the food trends have varied dramatically year on year, especially in 2020. However the trend of plant based meals is here to stay, with room for new retail food products to meet an exponentially growing demand. Here’s our hot tips & a case study on how to bring all the ingredients together before you launch.

What a customer is looking for when buying a healthy food product is often very different from what you think.

Retail online shopping is a crowded marketplace. For a food business you need to replace touch and feel and taste with fantastic photos and evocative words to stand out from the crowd and persuade customers to buy online.

It’s the first pandemic in a 100 years, which means no one in business now was in business then. However Australia has had recessions and depressions in more recent years, which you can learn from now if you are looking to evolve your business offerings.

The export market is a tantalising goal for many artisan food producers, especially with Australia’s high reputation for quality food products. However, to taste success your business needs to be export ready.

Lee Biderskovy from Lee Bird Photography is a food and product photographer -but her passion is definitely food. With her former career as a journalist, photographer was always in the background and when she became a Mum 12 years ago it gave her the opportunity to launch as a photographer with a focus on family and newborns.

Any business needs a clear USP - a unique selling point/proposition. The retail shelf is a crowded space, so here are our tips on how to develop a USP that helps you stand out from the crowd.

Meirav Dulberg from Webby Web Design is a web designer and web developer who focuses on developing the functional structure of a client’s website first to deliver on the functionality a client needs. Then she will work with the branding of the business to merge in visuals with functionality.

The alchemy behind any great business is always a bit of mystery, however there are some key components to to establishing and operating a great food business.

If you are ready to grow your business and are looking for a distributor, then be prepared to answer their questions. A distributor will choose your business just as much as you choose them, so work through our checklist before making contact.

Agatha Ionnau from Emporia Marketing uses her background in corporate work to assist small businesses develop effective marketing strategics to help them grow their business. Her business ethos is to guide small businesses on how to maximise their brand and product awareness in the marketplace with tactical marketing projects.

Matt Kuter established ITgeniq to assist those getting their own small business going to assist them design their IT system from the beginning so it supports their business operations from the beginming and makes it easier to grow their business over time.

It’s hard to stay motivated while you get your food business established and work a full time job.  Try our tips on decluttering your thoughts and staying focused on your goals.

As your business grows, so does your customer base. Try out our 4 tips on how to pay attention to who is buying your product.

As a part of the food industry, we feel for the restaurants and cafes that have had their businesses potentially devastated overnight by Covid-19 and stories of friends out of work and food going to waste just break our hearts! But it feels like the choice to be made is between saving people’s jobs or saving our family's lives.

There are a lot of industry trade shows and retail trading events to choose from, if you are a new food start up, wanting to pitch to your target audience.  So why did alg Seaweed, LEAP Protein and MINJUMS all think the recent Global Table event in Melbourne was the place to be?